I started creating because I loved noticing the little things, slow mornings, products I genuinely loved, a corner of my home catching the perfect light.
What started as a way to document those moments slowly turned into something bigger.
Now I create UGC and lifestyle content for brands that want their products to feel like part of someone's real life — not just another ad in their feed.
I realised
Those details
were exactly
the reaseon i do UGC
Things you probably should know about me
Why UGC
How i started
I didn't really plan on becoming a UGC creator.
I was just the person who was constantly taking photos of everything, my breakfast before I'd eaten it, a new candle on the coffee table, the way the afternoon light hit my living room. Then one day, a small homeware brand reached out and asked if I'd make a video for them.
A few years later, I'm still doing essentially the same thing , but now i can call it my full time job!
Emma
Luma Home
“Sophie understood the brief instantly. The videos felt completely natural on the feed, but still communicated exactly what we needed. We ended up using them across both organic and paid.”
My first client
820K views
How i got here
A lot of videos
** MY CREATOR RECEIPT**
BOUGHT THE CAMERA
Bought a camera to learn photography. Accidentally started filming absolutely everything.
2022
POSTED IT ANYWAY
Started creating consistently and figuring out what actually made people stop scrolling.
2023
FIRST BRAND DEAL
A homeware brand trusted me with my first paid campaign. Suddenly, this little hobby felt real.
2024
FOUND MY THING
Leaned into UGC, lifestyle content and turning everyday products into stories people actually want to watch.
2025
STILL MAKING THINGS
Working with brands, experimenting constantly, and building a creative career that feels like mine.
2026
TOTAL:
6yrs
Thanku for visiting SOPHIE!
Anyway, that's me.
Thanks
I write too
want somthing fun
to read
CREATOR LIFE
I didn't needed better content but needed better ideas.
read article
BEHIND THE CONTENT
What You Don't See Before a 20-Second Reel
read article
HOME
How I Make My Apartment Feel Better Without Buying Everything I See
read article
CREATOR LIFE
The Reel I Almost Didn't Post
read article
BRAND WORK
How I Turn a Product Into a Story
read article
LIFE LATELY
Things Currently Taking Up Way Too Much Space in My Brain
read article
Currently booking
UGC, Lifestyle,Paid socials
one-off campaigns, ongoing content, & Brand collabs